Alyssa DeHayes
National Publicist, Label Owner, and College Lecturer
Alyssa DeHayes is a national publicist and media relations specialist for record labels, festivals and independent artists at Riot Act. Additionally, she loves demystifying PR and marketing strategies in one-on-one consulting sessions for artists and labels who aren’t quite ready for a full publicity campaign.
She spends her lunch hour twice a week teaching music publicity at The University of Georgia’s Music Business Program, and volunteers for Girls Rock Athens. After graduating from Grady College of Journalism with a Public Relations emphasis, she made Athens, GA her home base between work trips. Over the years she has collaborated on and lead successful campaigns for artists like Natalie Prass, Elf Power, His Name Is Alive, Olivia Tremor Control, Pill, Tonstartssbandht, and Balmorhea, for labels like Columbia, Mexican Summer, Western Vinyl, New West, the Elephant-6 affiliated Orange Twin, Easy Sound Recording Co., Spacebomb, and Team Love.
She has provided publicity, media relations, and/or on-site social media support for festivals like Hopscotch Music Festival, Governors’ Ball, Shaky Knees Fest, and Wildwood Revival.
Follow Alyssa DeHayes on Instagram, @alyssadehayes